Discovering commonalities across interviews to make meaningful groupings
As we began to review the groupings from each key leader’s card sort, we were challenged with trying to find common ground in their results. Our approach was to utilize the home page as the area with the most important points among key leaders.
I proposed a method to my team to sort our data points by importance based on stakeholder feedback, identify prioritized points, and eliminate ones that didn't hold enough priority and be relocated elsewhere.